Some bloggers are uncomfortable with the idea of including advertising on their site, especially if that advertising doesn’t bring a significant return, and affiliate marketing isn’t for them. However, even if you’re comfortable with including advertising on your site, for the vast majority of book bloggers, affiliate marketing is never going to be a large, reliable source of revenue. As in, the chances of being able to quit your day job and live off your earnings are slim to none. However, if you have the attitude that you might receive the occasional small bonus in your bank account, then go for it! Your earnings might even get you a lil’ somethin’ special next time you visit the bookshop.
Be sure to check what kind of customer support you can expect from your affiliate program once you have signed up. Do your research online and if possible, speak to other sellers using the program to get their thoughts. Can you speak to someone via phone or Skype or do you have to wait 72 hours for email responses? Be clear on this because trust me, you will need support at one point or another.
This book by Armaan Kohli will explain to you in-depth how Amazon’s affiliate program works and how you can begin to incorporate that into your own blog or website, showing you the details on how to use the affiliate program in your own content. He walks you through the steps on proper monetizations and strategies that can boost your conversion rates with Amazon’s affiliate program.
Many affiliates struggle to make enough profit from the sales they make to allow them to reinvest that money into more content or marketing. Once you do find a product that people can and will buy online, make sure it offers enough commission per sale to make it worth your while. There’s little sense in promoting light bulbs for 1% profit per sale.
In 2017, there were almost 90 million pet dogs in the US. Which has opened up a huge opportunity to make money online as a dog watcher or sitter. Specialized sites like Rover or Care.com connect pet owners with pet walkers, sitters, and boarding houses to help look after their best friends when they’re at work or on a trip. If you’re an animal lover, you can make extra money and get to spend some quality time with a furry friend.
VIPKID provides an international learning experience to children in China between the ages 4-12. Headquartered in Beijing, the company offers fully immersive one-on-one English language instruction provided online by highly qualified teachers. The curriculum is based on the U.S. Common Core State Standards and uses a flipped-classroom approach to foster creativity and critical thinking skills.
In 2006, the most active sectors for affiliate marketing were the adult gambling, retail industries and file-sharing services.:149–150 The three sectors expected to experience the greatest growth are the mobile phone, finance, and travel sectors. Soon after these sectors came the entertainment (particularly gaming) and Internet-related services (particularly broadband) sectors. Also several of the affiliate solution providers expect to see increased interest from business-to-business marketers and advertisers in using affiliate marketing as part of their mix.:149–150
Just like a real-world funnel, a sales funnel acts similarly. It funnels down visitors through several stages before they become buyers. The way Henry explains it, if you're not creating an emotional attachment during each stage of that funnel, then you're largely wasting your time. It has to start from the very beginning, and it has to carry out all the way to beyond the purchase.
Once you've built your platforms, you need to develop and nurture your audience. Reach out and connect with them on social media channels. Respond to their emails. Engage with them in comments. Don't make it difficult for them to reach you. You need to connect with your audience and develop that relationship over time. Henry tells me that if you succeed at creating this emotional bond or connection, people will follow you, trust you, and more often than not, buy whatever it is that you offer them.
If you would like to take a more subtle approach, include a product or service from your company that relates into your blog post. For example, let’s say that you are a wine connoisseur and that is what your blog is based around. In any post that is enticing your readers to open up a good bottle of Merlot or what have you, it would be wise to embed an ad for a quality, easy-to-use wine opener, wine glasses or stoppers that keep the wine fresh.
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If affiliate marketing on your book blog is your strategy to get rich quick, you, my friend, are in for a rude awakening. In my early days of blogging, I once received a cheque from Amazon for something like 42 cents. Not even kidding. (I still have it somewhere, and when I’m back in Perth next week, I’ll find it and post a pic.) Since then, both Lectito and my readership have grown, and I’ve built up a reasonable archive of posts that contain affiliate links. A year and a bit after starting Lectito, I’m making about $20 a month from affiliate marketing, and that’s mostly because a few of the links have higher commissions attached. I know:
Pretty Nice Article Gael. This is much better than playing the waiting game of 4-6 months for the site to rank in Google. Much faster to test the funnel right away with paid traffic and get leads in your funnel for future marketing as well. These funnels might take time to build initially but once set they are truly source of passive income unless offer is taken off.